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Insights and news from the world of digital transformation. Practical guides, industry trends and innovation stories.

Multichannel Communication in the Insurance Sector
Insurance e Finance Social

Multichannel Communication in the Insurance Sector

In insurance, where the client relationship hinges on precise timing and timely communications, relying on a single notification channel means losing business opportunities. The data is clear: WhatsApp reaches a 98% open rate against 20% for standard email.

In insurance, relying on a single channel means losing business. WhatsApp reaches 98% open rates against 20% for email. Here is how to combine email, SMS, WhatsApp and Telegram to boost retention and client satisfaction.